Found in Cerebral, Element, Nascent.

See right through us

November 13th, 2008 | Cerebral, Element, Nascent | Paul Pettengill | No Comments

Life is filigree work. What is written clearly is not worth much, it’s the transparency that counts.
- Céline
So, right now while we are still getting our company off the ground, one of the key elements that we are focusing on is increasing transparency.  Each of the ideas Clay and I have is focused on sharing information [...]

Life is filigree work. What is written clearly is not worth much, it’s the transparency that counts.

Céline

So, right now while we are still getting our company off the ground, one of the key elements that we are focusing on is increasing transparency.  Each of the ideas Clay and I have is focused on sharing information more effectively, and by doing so increase the transparency of the market it serves.

 

Markets we’re trying to clear up

  • Job Market (Project: Lifting Fog)
  • Political Market (Project: Government Results)
  • Meat Market (Projects: Drunk Dial and Local Libations)  – I’m thinking we might be the best thing to happen to the meat market since Upton Sinclair.

Beyond looking to increase transparency with our products, we’re also looking to increase our transparency as a corporate (LLC) entity.  So, to that end we’ll be keeping all of our accounting as straight forward as possible so that third parties can validate any financial statements that we ever release.  Right now, that means we’re looking at which tools to use.  Both Clay and I favor web based apps, particularly since we live in different locations.  We are currently looking at the following, Mint.com (bastardizing for our needs), FreshBooks,  and Xero (which looks like kiwi version of Mint for businesses).

I’ll post an update once we actually have a bank account setup and have chosen our accounting software.  I have added respect for every small business owner who has gone through this already.

-Paul

About The Author

Paul Pettengill

Paul Pettengill spent a nice childhood in Raleigh, NC. He meandered a bit through college ultimately ending up back in Raleigh for a degree in Mechanical Engineering from NC State. He spent his first 7 years out of school working for a global consulting company, focusing on the sell side contracts of large pharmaceutical companies. He now lives in San Francisco and works for a microcap software company serving that same industry. When he’s not busy working (which happens very rarely) he enjoys reading, watching sports, playing poker, disc golf and engaging in activities that will lead to embarassing stories that he will tell ad nauseum… You can email Paul at prpetten@gmail.com

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