Found in Cerebral.

Sketch Comedy… Aww Yeah

December 7th, 2008 | Cerebral | Paul Pettengill | No Comments

Now that is the kind of pudding that only $240 could buy
We had the 240, we had to have the pudding.
- The State
Here at Cerebral Element, we’re big fans of low fidelity.  We know that the best way to start something is by sketching it out.  So that’s what we have here, some back of [...]

Now that is the kind of pudding that only $240 could buy

We had the 240, we had to have the pudding.

- The State

Here at Cerebral Element, we’re big fans of low fidelity.  We know that the best way to start something is by sketching it out.  So that’s what we have here, some back of the napkin, and away from the computer sketches of what we are thinking about for Presidential Rubric.  One of the things we like about PR is that it focuses on giving visibility to a bunch of different key metrics. 

The question becomes how best to do that.  Well, it just so happens that my day job comes in really handy for this problem, as I’m currently designing an Analytics package for my company.  So like any good nerd, the first thing I did was to read up on KPIs, dashboards and visualization.  In fact, Clay and I co-presented with Rob Ririe at I-many’s Customer Summit a couple of months ago, and we had a great interactive session discussing the KPIs that are important to the industries we serve.   You can even check out the presentation here.  

Meanwhile I also started to dive into Edward Tufte and Stephen Few, whose work I’ll be profiling in upcoming posts on my blog.  They are two of the leading thinkers in data visualization.  You can see in my notes where I’ve adopted two of their innovative chart techniques to help keep a high data to ink ratio (Tufte’s sparklines and a modified version of Few’s bullet graphs).  

Now for the comedy…  You can laugh at my poor drawing skills, no really I don’t mind.  Click on the image to zoom in further, and if you really want you can zoom way too far in. 

We’d love to get some feedback on ways to improve.  Also take a look at the metrics we’ve laid out, as we think they have some great pieces of information, and if you think of any other pieces of information that are important let us know that too!

Best!

Paul

About The Author

Paul Pettengill

Paul Pettengill spent a nice childhood in Raleigh, NC. He meandered a bit through college ultimately ending up back in Raleigh for a degree in Mechanical Engineering from NC State. He spent his first 7 years out of school working for a global consulting company, focusing on the sell side contracts of large pharmaceutical companies. He now lives in San Francisco and works for a microcap software company serving that same industry. When he’s not busy working (which happens very rarely) he enjoys reading, watching sports, playing poker, disc golf and engaging in activities that will lead to embarassing stories that he will tell ad nauseum… You can email Paul at prpetten@gmail.com

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